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<channel>
	<title>Idea/List</title>
	<link>http://www.jonathanarena.me</link>
	<description>Idea/List</description>
	<pubDate>Tue, 25 Oct 2011 19:42:49 +0000</pubDate>
	<generator>http://www.jonathanarena.me</generator>
	<language>en</language>
	
		
	<item>
		<title>Eight Inc. Website and Letterhead</title>
		<link>http://jonathanarena.me/Eight-Inc-Website-and-Letterhead</link>
		<comments>http://jonathanarena.me/following/jonathanarena.me/Eight-Inc-Website-and-Letterhead</comments>
		<pubDate>Tue, 25 Oct 2011 19:42:49 +0000</pubDate>

		<dc:creator>Idea/List</dc:creator>
		
		<category><![CDATA[web design, user interface design, interaction design, javascript, html, css coding]]></category>

		<guid isPermaLink="false">679379</guid>
		<description>
&#60;img src="http://payload.cargocollective.com/1/0/7881/679379/apple_1280.png" border="0" width="900" height="759" width_o="900" height_o="759" src_o="http://payload.cargocollective.com/1/0/7881/679379/apple_o.png" align="left" /&#62; 


GLOBAL WEBSITE FOR THE WORLD'S MOST INFLUENTIAL EXPERIENCE DESIGN FIRM
__

Eight Inc. is a collaborative design and innovation studio with offices in New York, San Francisco, Honolulu, Tokyo, Beijing, Singapore and London. Founded in 1989 by Tim Kobe, Eight Inc. designs residential and commercial environments, products and communications.

Recent work in the commercial sector includes the Apple Store, retail channels and trade shows, the Nokia flagship stores, stores for Coach Inc., and diverse projects for Virgin Atlantic Airways, as well as the creation of new banking environments for Citibank.

Eight Inc. also designs residential and mixed-use developments, and received the Architectural Record Honor award for the design of "High Density On The High Ground," a competition to create a mixed-use residential solution for New Orleans following Hurricane Katrina in 2006. 

Creative Direction: Olivier Chételat. 

Visit live site



&#60;img src="http://payload.cargocollective.com/1/0/7881/679379/eight_1280.png" border="0" width="773" height="4096" width_o="773" height_o="4096" src_o="http://payload.cargocollective.com/1/0/7881/679379/eight_o.png" align="left" /&#62; 


&#60;img src="http://payload.cargocollective.com/1/0/7881/679379/eightletterhead_1280.png" border="0" width="1280" height="816" width_o="1280" height_o="816" src_o="http://payload.cargocollective.com/1/0/7881/679379/eightletterhead_o.png" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>University of Massachusetts Amherst Campaign</title>
		<link>http://jonathanarena.me/University-of-Massachusetts-Amherst-Campaign</link>
		<comments>http://jonathanarena.me/following/jonathanarena.me/University-of-Massachusetts-Amherst-Campaign</comments>
		<pubDate>Sat, 15 Oct 2011 05:19:33 +0000</pubDate>

		<dc:creator>Idea/List</dc:creator>
		
		<category><![CDATA[branding, logos, identity ]]></category>

		<guid isPermaLink="false">1871238</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/7881/1871238/umassrising_pamphlet_replaced_1280.png" border="0" width="1280" height="720" width_o="1280" height_o="720" src_o="http://payload.cargocollective.com/1/0/7881/1871238/umassrising_pamphlet_replaced_o.png" align="left" /&#62; 

UMASS, RISING
__

These materials were a design concept presented to the University of Massachusetts Amherst for their campus-wide campaign. 

The color spheres represent different departments within the university, such as mathematics, science, art, engineering, international relations and communications. The spheres can then be used individually, or added in sequence, to represent joint ventures between departments, or university wide activities. It is a metaphor that speaks to the blending of disciplines that is more commonplace in today's academic setting – where an educational institution is made stronger and more dynamic by the summation of it's individual parts. The goal was to convey this visually; to create an organic, changing, living brand for this global school. 

The title of the campaign, UMASS RISING, is a call to action for the university to come together, and elevate its level of performance, scholarship and diplomacy – rising anew into its global image. 



&#60;img src="http://payload.cargocollective.com/1/0/7881/1871238/umassipadclear_1280.png" border="0" width="1280" height="670" width_o="1280" height_o="670" src_o="http://payload.cargocollective.com/1/0/7881/1871238/umassipadclear_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/1871238/umrposters_920_1280.png" border="0" width="920" height="211" width_o="920" height_o="211" src_o="http://payload.cargocollective.com/1/0/7881/1871238/umrposters_920_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871238/umrbuildings_1280.png" border="0" width="900" height="468" width_o="900" height_o="468" src_o="http://payload.cargocollective.com/1/0/7881/1871238/umrbuildings_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/1871238/umrpurple_1280.png" border="0" width="1280" height="800" width_o="1280" height_o="800" src_o="http://payload.cargocollective.com/1/0/7881/1871238/umrpurple_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871238/umass_letterhead_mockup_3_1280.png" border="0" width="1280" height="775" width_o="1280" height_o="775" src_o="http://payload.cargocollective.com/1/0/7881/1871238/umass_letterhead_mockup_3_o.png" align="left" /&#62; 


</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Hand Turned Cherry Bowl</title>
		<link>http://jonathanarena.me/Hand-Turned-Cherry-Bowl</link>
		<comments>http://jonathanarena.me/following/jonathanarena.me/Hand-Turned-Cherry-Bowl</comments>
		<pubDate>Sun, 21 Aug 2011 07:24:11 +0000</pubDate>

		<dc:creator>Idea/List</dc:creator>
		
		<category><![CDATA[craft, woodworking, product design]]></category>

		<guid isPermaLink="false">1889591</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/7881/1889591/bowl_close_1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1889591/bowl_close_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1889591/bowl_wide_small copy_1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1889591/bowl_wide_small copy_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1889591/bowl_inside__1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1889591/bowl_inside__o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1889591/wood_1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1889591/wood_o.png" align="left" /&#62; 

FOOD CRAFT

__

This deep bowl was turned from 2 pieces of hand-planed eight quarter cherry at the Rhode Island School of Design ID woodshop. It was finished with food safe salad bowl finish and polished with lathe trimmings. The profile features a beveled lip for sipping. 

</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>09 Rhode Island School of Design Yearbook</title>
		<link>http://jonathanarena.me/09-Rhode-Island-School-of-Design-Yearbook</link>
		<comments>http://jonathanarena.me/following/jonathanarena.me/09-Rhode-Island-School-of-Design-Yearbook</comments>
		<pubDate>Tue, 16 Aug 2011 23:44:47 +0000</pubDate>

		<dc:creator>Idea/List</dc:creator>
		
		<category><![CDATA[print design, packaging, book design ]]></category>

		<guid isPermaLink="false">1867779</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/model_shot_1280.png" border="0" width="1280" height="572" width_o="1280" height_o="572" src_o="http://payload.cargocollective.com/1/0/7881/1867779/model_shot_o.png" align="left" /&#62; 


WINNER, HOW INTERNATIONAL DESIGN AWARD
__

As co designer of the Rhode Island School of Design Yearbook, I wanted to defy the traditional formats and conceptions of a school yearbook. RISD is a design school, and it did not seem appropriate that the yearbook convey the school in a manner consistent with that of grade school or university. I wanted to come up with a concept that organized the book in a different way - - not by alphabetizing students by their name or their major (i.e. graphic design, industrial design, painting, etc). Today’s design world requires inter-disciplinary collaboration between different fields of design and then design with different sectors of economy. The concept looks into the future. 

Concept: DAY and NIGHT - - playing on the ubiquitous nature of the all-nighter as an art/ design student. The theme of day &#38; night carries the artistic imperative of appreciating things in every kind of light, of seeing from all angles and often in what appears to be opposing circumstances. But it also implies the natural rhythm of life and the certainty that comes from living an authentic life. There are two books, split into 12 hour segments (day or night). Each student chose one hour that they identified with the most, and was photographed during the day or during the night based upon their choice with a white or black backdrop as a reference to their choice. The students were given the opportunity to be creative with their photos and interact with the backdrop in a non-traditional way. The book is thus organized by time, showing a complete 24 hour student experience when both books have been looked through. The color palate for DAY is white and gold, gold coming from Apollo, the god of the day and a golden sun. The color palate for NIGHT was black and silver, silver coming from Diana, the goddess of the night and a silvery moon. The outside packaging is completely black, because a new day begins in darkness at midnight. It then opens to reveal a new day with an all white interior.

Offset printed on 10 color Heidelberg press, spot silver, spot gold, double hit of black, overall aqueous matte varnish. 512 pages. Will appear in April, 2010 issue of HOW magazine, International design awards issue. 

Photographs by: 
Jonathan Arena, Dylan Cyr, Tre Cassetta, Amanda Dandeneau, Andre Herrero

Designed in collaboration with Grace Jun '09 GD
&#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/silver_book_fade_1280.png" border="0" width="1280" height="492" width_o="1280" height_o="492" src_o="http://payload.cargocollective.com/1/0/7881/1867779/silver_book_fade_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/steps_1280.png" border="0" width="900" height="297" width_o="900" height_o="297" src_o="http://payload.cargocollective.com/1/0/7881/1867779/steps_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/gold_silver_open_72_1280.png" border="0" width="900" height="374" width_o="900" height_o="374" src_o="http://payload.cargocollective.com/1/0/7881/1867779/gold_silver_open_72_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/trianlge_1280.png" border="0" width="900" height="606" width_o="900" height_o="606" src_o="http://payload.cargocollective.com/1/0/7881/1867779/trianlge_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/gold_tunnel_1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1867779/gold_tunnel_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/dedication_fold_72_1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1867779/dedication_fold_72_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/interior1_1280.png" border="0" width="900" height="601" width_o="900" height_o="601" src_o="http://payload.cargocollective.com/1/0/7881/1867779/interior1_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/interior3_1280.png" border="0" width="900" height="601" width_o="900" height_o="601" src_o="http://payload.cargocollective.com/1/0/7881/1867779/interior3_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/interior4_1280.png" border="0" width="900" height="601" width_o="900" height_o="601" src_o="http://payload.cargocollective.com/1/0/7881/1867779/interior4_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/interior5_1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1867779/interior5_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/interior2_1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1867779/interior2_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/interior6_1280.png" border="0" width="900" height="601" width_o="900" height_o="601" src_o="http://payload.cargocollective.com/1/0/7881/1867779/interior6_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1867779/interior_end_1280.png" border="0" width="900" height="600" width_o="900" height_o="600" src_o="http://payload.cargocollective.com/1/0/7881/1867779/interior_end_o.png" align="left" /&#62; 
</description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Wildebeest Identity</title>
		<link>http://jonathanarena.me/Wildebeest-Identity</link>
		<comments>http://jonathanarena.me/following/jonathanarena.me/Wildebeest-Identity</comments>
		<pubDate>Tue, 16 Aug 2011 21:20:12 +0000</pubDate>

		<dc:creator>Idea/List</dc:creator>
		
		<category><![CDATA[branding, logos, identity ]]></category>

		<guid isPermaLink="false">1871197</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/newpaper_r_1280.png" border="0" width="1280" height="839" width_o="1280" height_o="839" src_o="http://payload.cargocollective.com/1/0/7881/1871197/newpaper_r_o.png" align="left" /&#62; 

HANDMADE WITH LOVE
__

Wildebeest is a startup pet products company in San Francisco, CA that creates handmade products such as woven rugs, travel bags, and bandana collars. Their philosophy is centered around a light-hearted, playful approach to design, and their products show these characteristics without question. 

The identity system needed to convey this emotion, in a fun and flexible way. Bright, energetic colors, woven together, reveal a solid red heart. This logo represents the heart of the company – filled with joy – reciprocating the way our pets bring joy to our life. It also mimics the craft of Wildebeest's flagship product, the handwoven meadow rug. 




&#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wb4_1280.png" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wb4_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wb5_1280.png" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wb5_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wb1_1280.png" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wb1_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wb2_1280.png" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wb2_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wb3_1280.png" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wb3_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wb6_1280.png" border="0" width="900" height="675" width_o="900" height_o="675" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wb6_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wbtags_1280.png" border="0" width="900" height="676" width_o="900" height_o="676" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wbtags_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wbtags3_1280.png" border="0" width="900" height="676" width_o="900" height_o="676" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wbtags3_o.png" align="left" /&#62; 

&#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/carrbag copy_1280.png" border="0" width="900" height="466" width_o="900" height_o="466" src_o="http://payload.cargocollective.com/1/0/7881/1871197/carrbag copy_o.png" align="left" /&#62; 

*representation only
&#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wb2_3_1280.png" border="0" width="900" height="603" width_o="900" height_o="603" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wb2_3_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/1871197/wbs_1280.png" border="0" width="900" height="603" width_o="900" height_o="603" src_o="http://payload.cargocollective.com/1/0/7881/1871197/wbs_o.png" align="left" /&#62; </description>
		<wfw:commentRss></wfw:commentRss>

	</item>
		
		
	<item>
		<title>Quit Mad Stop Identity </title>
		<link>http://jonathanarena.me/Quit-Mad-Stop-Identity</link>
		<comments>http://jonathanarena.me/following/jonathanarena.me/Quit-Mad-Stop-Identity</comments>
		<pubDate>Tue, 16 Aug 2011 06:36:40 +0000</pubDate>

		<dc:creator>Idea/List</dc:creator>
		
		<category><![CDATA[branding, logos, identity ]]></category>

		<guid isPermaLink="false">684501</guid>
		<description>&#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qmsbcardsblue.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qmsbcardsblue_o.png" align="left" /&#62; 
&#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qms3.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qms3_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qms2.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qms2_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qms1.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qms1_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qms4.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qms4_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qms5.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qms5_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qms6.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qms6_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qms7.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qms7_o.png" align="left" /&#62; &#60;img src="http://payload.cargocollective.com/1/0/7881/684501/qms8.png" border="0" width="670" height="499" width_o="964" height_o="719" src_o="http://payload.cargocollective.com/1/0/7881/684501/qms8_o.png" align="left" /&#62; 

x!.SS/11
__

These info cards were created for the Quit Mad Stop spring/summer 2011 line, based out of New York City. The line features hand sewn, clean cut forms from raw materials. 

Check out the site, HERE. </description>
		<wfw:commentRss></wfw:commentRss>

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